The most in-depth, convenient site crawler out there
We use Ahrefs Site Explorer for fixing issues on current client websites mainly. It provides a wonderful overview of every aspect of a …
Starting at $99 per month
View PricingOverview
What is Ahrefs?
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as…
Recent Reviews
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Keyword analysis (65)9.393%
- Backlink management (66)8.989%
- SERP ranking tracking (64)8.787%
- Competitive analysis (66)8.686%
Reviewer Pros & Cons
Pricing
Lite
$99.00
Cloud
per month
Standard
$179.00
Cloud
per month
Advanced
$399.00
Cloud
per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://ahrefs.com/plans-pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
Demo Khóa Học Thành Thạo Ahrefs Trong 5 Giờ
YouTube
Demo Google Search Console, Goole Analytics, Ahrefs
YouTube
Ranktracker Reviews: Appsumo Lifetime Deal & Demo Tutorial | is it best Ahrefs Alternative?
YouTube
Keysearch Review Demo Bonus - A Much Cheaper Alternative to Ahrefs and Semrush
YouTube
How to Use Site Explorer in Ahrefs | Demo Video
YouTube
Demo chỉ số gg analytics, gg scs, ahrefs
YouTube
Features
Return to navigation
Product Details
- About
- Competitors
- Tech Details
- FAQs
What is Ahrefs?
Ahrefs is a software company that develops online SEO tools and free educational materials for marketing professionals.
Ahrefs all-in-one SEO toolset can help users with:
Ahrefs all-in-one SEO toolset can help users with:
- Competitor research: unveil competitor's organic keywords, backlink strategies and PPC keywords
- Link Building: find the strongest backlink opportunities in a niche
- Keyword Research: get maximum relevant keyword ideas and see how hard it would be to rank
- Website Audit: find what SEO issues a website has and learn how to fix them
Content Research: discover the most popular content on any topic and find the best ideas for content - Rank Tracking: track search rankings along with competitors'
- Mentions Monitoring: get email alerts every time a brand is mentioned online.
Ahrefs Features
SEO Features
- Supported: Keyword analysis
- Supported: Backlink management
- Supported: SERP ranking tracking
- Supported: Page grader
- Supported: Competitive analysis
- Supported: Site audit / diagnostics
- Supported: Site recommendations
- Supported: Task management
SEO Channels Features
- Supported: Local SEO
- Supported: Social SEO
- Supported: Mobile SEO
- Supported: Global SEO
SEO Platform & Account Management Features
- Supported: Multi-domain support
Ahrefs Screenshots
Ahrefs Video
Ahrefs Demo
Ahrefs Competitors
Ahrefs Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
| Supported Languages | English, Spanish, French, Italian, Portuguese, Russian, Chinese, Japanese, Dutch, German, Turkish, Swedish, Polish |
Frequently Asked Questions
Ahrefs is an SEO tool providers. Ahrefs Site Explorer provides a suite of tools including a component for backlink & on-page SEO analysis, online brand mentions tracking, and domain comparison tool for competitor analysis, etc. They refer to themselves as “the largest index of live backlinks.”
Reviewers rate Global SEO highest, with a score of 9.4.
The most common users of Ahrefs are from Small Businesses (1-50 employees).
Comparisons
Compare with
Reviews and Ratings
(373)
Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Pros
- Cons
- Recommendations
Ahrefs is a comprehensive SEO tool that has been highly regarded by users for its ability to provide valuable insights and solve various business problems. Users have found Ahrefs to be an essential tool for workflow speed and project management, as it allows them to complete 90% of their SEO research within the platform. With features like the site explorer and keyword tool, users are able to gain a comprehensive view of a website's link profile, analyze overall performance, track keyword rankings, and identify backlink opportunities. Ahrefs also helps users conduct competitor research, track website performance, monitor backlinks, and develop off-page SEO strategies. The platform is highly recommended for digital marketers and SEO professionals due to its continuous addition of new tools and its ability to provide detailed data for designing effective SEO and marketing campaigns. The user-friendly interface and responsive support team further enhance the user experience with Ahrefs. Overall, Ahrefs is considered a go-to tool for conducting in-depth website audits, tracking progress over time, and staying ahead in the competitive world of SEO.
Comprehensive Platform: Users have consistently praised Ahrefs for being a comprehensive platform with all the main features needed for SEO. They appreciate having access to competitor research, keyword research, website audit, content research, and rank tracking all in one place. Valuable Backlink Data: Many users consider Ahrefs to have the best backlink data in the industry compared to other tools. They find the large and up-to-date backlink database extremely valuable for tracking new backlinks, broken backlinks, and anchor text of links over time. Useful Keyword Data: A significant number of users find Ahrefs' keyword data to be extremely valuable. While some rank it as the second best in this category, they still consider the data provided comparable to top-ranked players.
Complex and Difficult User Interface: Several users have expressed frustration with the complex and difficult-to-navigate user interface of Ahrefs, particularly for new users. They suggest that guided flows would be helpful in assisting new users to find the necessary features easily.
Weak Keyword Research Abilities: Some users feel that the keyword research abilities of Ahrefs are weaker compared to its competitors. This limitation may hinder their ability to perform comprehensive keyword analysis and affect their overall SEO strategy.
Expensive Price Point: The price of Ahrefs is considered to be expensive by some users, which may be prohibitive for those on a tight budget or smaller businesses.
Users have made several recommendations based on their experience with Ahrefs. The most common recommendations are as follows: Use Ahrefs for comprehensive SEO, including link gathering, analyzing website backlink profiling, and keyword research. It is also beneficial for backlink building, on-page SEO, and competitor analysis. Setting up profiles completely is crucial to take advantage of all the features and benefits. Users highly recommend watching tutorials on Ahrefs' YouTube channel to learn how to effectively use the tool. Trying out the trial plan is advised to assess if it meets individual requirements before subscribing. Overall, users find Ahrefs to be a valuable tool for various aspects of SEO and suggest using it alongside other tools for a well-rounded strategy. However, it may not be as suitable for beginners in the field.
Attribute Ratings
Reviews
(1-25 of 42)Companies can't remove reviews or game the system. Here's why
February 07, 2024
The most in-depth, convenient site crawler out there
We use Ahrefs Site Explorer for fixing issues on current client websites mainly. It provides a wonderful overview of every aspect of a website, including the SEO aspect. I haven't come by a more in-depth website audit tool and love how we can connect/verify ownership of the website in order to change how quickly the site can be scanned.
- I love how the Ahrefs Site Explorer has the content breakdown so that you can analyze each pages content quality and word count.
- How it checks resources such as images, Javascript and CSS are really useful.
- The way you can create a to-do list of fixes is awesome.
- no cons
September 29, 2023
Great SEO toolkit for all aspects of SEO
Score 10 out of 10
Vetted Review
Verified User
Aherfs is the primary tool we use for all SEO purposes in order to drive organic growth and generate revenue. It's a great tool for analyzing the organic competitive landscape, conducting technical SEO audits, researching new keyword opportunities and monitoring and reporting on the position of already ranked keywords. Combined, all these features are a great way to stay on top of organic performance and ahead of the competition.
- Competitor Analysis
- Technical SEO Audits
- Keyword tracking
- Content analyses
- Backlink audits
- Internal linking recommendations
- Bulk exports of data
- Data visualization
March 29, 2023
Ahrefs, A slight edge over Semrush
Score 7 out of 10
Vetted Review
Verified User
The best feature that I use about Ahrefs is the keyword tool. One feature that Ahref is better than the other products is the backlink report. Ahrefs gives me a more detailed information on the backlink link than any other tools I have used. I am usually satisfied with the results that Ahrefs shares with me concerning my website. However, I find Ahrefs pricing a bit toward the higher side. May be the team can decrease the prices or add some discounts etc.,
- Backlink Report
- SEO Audits
- Keyword Research
- Topic research
- competition analysis
- A better view at rankings. Sometimes the rankings are not correct.
- Price point is a bit too high.
- The SEO audit should be available in the free version
March 02, 2023
Ahrefs - Your One-Stop Shop for SEO Insights, Analysis, and Actionable Recommendations
Score 9 out of 10
Vetted Review
Verified User
I have used Ahrefs for keyword research, SEO audits, and backlink monitoring. Ahrefs claims to have the biggest database for keywords to research and likely it is true. The platform has helped me research keywords that have high volume but low competition. The platform can also throw alerts for any links that your competitor acquires through email alerts.
- Ahrefs can perform keyword research helping me find low-competition keywords to rank quickly.
- It is also a very good tool to perform SEO audits for a website.
- I constantly monitor a few of my competitors to check their link-building lists. Any new links they build are an opportunity to build a link from my platform.
- They should have Google Search Console integration wherein ranks of Google Search Console and ranks of Ahrefs keyword tracker can be compared.
- At times, the platform throws fake alerts for links acquired by competitors.
- The platform could potentially help in understanding new pages created by competitors.
January 26, 2023
Most brilliantly built digital marketing software ever
Score 9 out of 10
Vetted Review
Verified User
I've been using Ahrefs for the past 6 months and it's been a game changer for our SEO strategy. With the detailed backlink analysis and keyword research, we've been able to improve our organic search traffic significantly. Highly recommend for any team looking to improve their SEO efforts. One of my favorite features is the ability to monitor our competitors' backlink profiles, which has helped us identify potential link-building opportunities. The site explorer tool is also great for analyzing the top-performing pages on any website, which has helped us optimize our own content. The user interface is easy to navigate and the support team is always available to help with any questions. Overall, Ahrefs is an essential tool for any team looking to improve their SEO and content marketing efforts. It helped us in identifying the gaps and opportunities in our website and also helped us to track our progress over time. it is a must-have tool for any digital marketer
- Used it for potential keyword research and analysis for database support services related to industry
- SERP rankings were analyzed and insights were drawn
- Competitor search gave us more details on the traffic and backlink profile
- the user interface can be a bit overwhelming at times and I've found it difficult to navigate to certain features
- I've been disappointed with the lack of historical data for certain metrics
- I would like to see more granular data for certain reports such as the ability to filter by specific subfolder or subdomain.
We use Ahrefs primarily on the consumer marketing team, but also for our B2B team as well. We use it regularly to discover keyword opportunities and content gaps. The data and metrics used are the best I've seen. Once I used the Ahrefs database of keywords and links, I found myself using SEMRush and Moz less and less.
- Click rate metrics for each keyword
- Content gap analysis
- Best link database I've used
- Useful keyword and link filtering in all reports
- URL rating distribution is a bit confusing and not as useful as Domain rating distribution would be. All sites I've reviewed with this tend to have a very poor distribution here.
- New and lost referring domains links is a bit confusing as well. I've never seen any tool do this chart in a way that makes sense. Dramatic rises and loses tend to send people down the wrong path of investigation. A weighted version (based on DR) would likely be more useful.
Score 8 out of 10
Vetted Review
Verified User
Ahrefs is All in one Digital marketing Empire tools Featuring Keyword Explorer, Site Explorer, Content Explorer, Site Audit and Rank Tracker
Its provides site Explorer2.0 with backlink profile with a different metric of the Backlink profile, anchor text, Referring domain, Ahrefs Rank, Traffic Value and organic Traffic
Keyword Explorer Provides many Filters like an overview of queries, Same term keywords, Phrase match, keyword difficulty, CPC, Search volume.
I have used this site to rank my website Seo group buy
Seogbtools.dev is a Premium Seo tools sharing platform that provides Group buy Seo tools at a very cheap price
Its provides site Explorer2.0 with backlink profile with a different metric of the Backlink profile, anchor text, Referring domain, Ahrefs Rank, Traffic Value and organic Traffic
Keyword Explorer Provides many Filters like an overview of queries, Same term keywords, Phrase match, keyword difficulty, CPC, Search volume.
I have used this site to rank my website Seo group buy
Seogbtools.dev is a Premium Seo tools sharing platform that provides Group buy Seo tools at a very cheap price
- Finding LSI Keywords
- Competitive backlinks hunting
- Domain rating and Url Rating for metric to measure site performance
- Finding Lsi Keywords
- competitive Backlinks hunting
- DR and UR metric to measure website performance
- Traffic values and Anchor text
- Referring domain and Ahrefs own Crawler Rank
June 23, 2021
Complete SEO tool available for the businesses
Overall, it has been proved as the best solution to have in the niche of SEO tool creation. A perfect platform to search, optimize and manage different results easily. Quick support with all the features related to the increment of business with a new set of techniques is amazing. I would definitely recommend this to other businesses to have this in their ecosystem to better analyze their websites and check the flaws in the strategy.
- I have been using this platform in my organization to develop several SEO tools to help to grow our website much.
- It has all the main features which include competitor research, keyword research, website audit, content research, and rank tracking.
- I have been using all these functions in the organization for several purposes. It provides complete information and complete performance details of the SEO.
- It provides us the detailed keyword research with volume, CPC, and other information.
- The main drawback of Ahrefs that is not easy to use at first.
- There is a huge steep learning curve which makes it difficult to understand at first.
- Secondly, it is lacking in content optimization solutions, they need to build a strong optimization tool to speed up the work while content optimization is done by automated tools.
My company is a reputation management agency focusing on Google search results. As such, SEO diagnostics are part of our jobs. When a result moves up or down significantly, it's important that we be able to identify a source of the movement if one exists. Ahrefs, at the time of purchase, had the best link index of the other tools we considered (Majestic & Moz).
- Historical backlink indexing
- Fresh / new backlink indexing
- Relevant data on broken links / top pages to fix up
- Anchor text data
- I found it difficult to navigate which version of the data I'm looking at - exact URL, prefix, full domain w/ or w/o subdomains. I'd like this to be selected in the initial search rather than being automatically selected for you and then allowing you to change it (if you even realized it was an issue to begin with).
- I'd love if there was a URL / domain ranking over time graph like there is for new / lost links. This way, it's not just a counting metric, but a metric on impact. I'd need to know that we lost 1 authoritative news media link more than I need to know that we lost 5-10 spammy scraper links from dark corners of the internet.
- I'd love impactful alerts for link metrics as alluded to in the previous bullet. Meaning, I don't want to only find out we lost an important link when I see the rankings drop - I want to know about it when it happens for faster processing of the fix (if one exists).
May 27, 2021
Ahrefs | Do you research before you jump in to this tool, it might be compleet but yet not for you.
In the beginning we used Ahrefs a lot for link building, but by time they kept adding other tools making it [one] of the [most] complete SEO tools on the market. We mainly use it in our team of online marketers to check for opportunities in keywords and backlinks.
The main future we use is the "site explorer" With [one] click you see the overall performance of a page (also competition). Their backlinks, traffic, ranking score and many more. By seeing this data you can look for new backlinks from this list, by checking broken links or outdated links.
With this we can do quick and easy analyses on competitions and their link profiles, or existing link profiles.
The main future we use is the "site explorer" With [one] click you see the overall performance of a page (also competition). Their backlinks, traffic, ranking score and many more. By seeing this data you can look for new backlinks from this list, by checking broken links or outdated links.
With this we can do quick and easy analyses on competitions and their link profiles, or existing link profiles.
- Great filtering options
- Big updated index data is all fresh
- Fast competition keywords
- Speed, sometimes when scanning big sites it can be really slow
- Outdated look and feel on some parts (but hey you have great functions)
- It tend to be overwhelming for new users or people new to SEO (but based by price this is also a more advanced tool)
- Rank tracking is not that great only every 7 days on a lite plan...
May 24, 2021
One Stop Shop for SEO
As director of operations for a web development company, I oversee use of Ahrefs as a tool for providing our clients with comprehensive SEO analysis reporting and recommendations for technical and on page improvements. Along with several other tools, Ahrefs is essential for analyzing our clients' website performance and identifying SEO opportunities.
- Excellent help resources, blog articles, and tutorials
- Almost all features have info tooltips that provide useful explanations and ideas for practical application
- Easy to export reporting functionality
- Easy to set up recurring site audits for multiple sites
- The rank tracker feature is a particularly useful tool for monitoring performance among competitors over a length of time
- Keyword research reporting is better in some other tools I've used
- Cost of this tool is a bit high and may be prohibitive to some, but it's worth it for companies like ours that heavily rely on its use
May 24, 2021
Ahrefs gives great insight into our traffic and also helps us discover untapped opportunities
Ahrefs is being used to help us monitor our traffic, how we are ranking for certain keywords and what keywords we would like to go after next. It helps us keep an eye on our own work but also our competitors and the available green space that we have yet to explore at this time.
- Keyword explorer
- Site audit
- Traffic tracking
- User Interface
- Design
- in-app ads are intrusive
April 30, 2021
One of the most capable SEO tools
Score 9 out of 10
Vetted Review
Verified User
We use Ahrefs as a key part of our SEO strategy. It is essential in guiding our link-building strategies and as we have begun to master the software we have used more and more of its features including keyword research and competitor analysis.
- Keyword Research
- Link building
- Competitive analysis
- It is very capable and thus more complicated than its competitors
- It is expensive and there is no free trial
April 23, 2021
Ahrefs does what it does, well
We use Ahrefs to gain a birdseye view of a websites link profile as well as new and lost links. Over time, we can assess the result of link garnering efforts, where successful links are coming from and which pages generated them.
We also use it for internal link analysis by page.
- Recording new backlinks
- Recording broken backlinks
- Anchor text of links
- Links accrued over time
- The local rank tracker is unsophisticaed
April 14, 2021
Ahrefs: A Link Builder's Dream
I typically utilize Ahrefs on a weekly basis to primarily check on my client's backlink profile as well as their competitors. It's useful for me as it helps me develop and monitor my client's off-page SEO strategy. As a company, the SEO department and the PR department are the primary user of this platform, however, our Content department additionally utilizes it as an alternative to Semrush.
- Client Backlink monitoring.
- Competitor off-page SEO strategy research.
- Content ideas based off of strongest backlinks.
- Weaker keyword research abilities compared to competitors.
- Steep learning curve to understand full capabilities.
- Expensive.
We use to inform all our content production decisions - what keywords to target, where to look for guest post opportunities and how to break down each article into sections and topics.
Before Ahrefs, all the above was done by intuition and guesswork - and wasn't very effective. Now we're able to take a scientific approach to SEO.
Before Ahrefs, all the above was done by intuition and guesswork - and wasn't very effective. Now we're able to take a scientific approach to SEO.
- Shows us which websites link to our content and how valuable those links are for SEO.
- Shows us keywords we'll be able to rank for and what type of content is needed.
- Accurately measures our search rankings for existing content.
- Their customer service, while friendly, can be slow to solve problems.
- Their UI is hardcore and takes awhile for new users to penetrate.
- Guided flows would be useful - so new users know where to look first.
Ahrefs Site Explorer is being used to do in depth keyword research for new content. Our company uses the Keyword Difficulty score to decide what content should be written for our site that will rank in search engines and bring in targeted traffic. We also use it for its extensive backlink database to keep track of new links and look at competitor's links to stay ahead of the game for SEO.
- Backlink checker - Ahrefs has a huge database of links and will help you keep track of new links and research competitor's links.
- Keyword research - Finding keywords is the most important step in any SEO campaign. Ahrefs will help you find the perfect keyword to rank in Google.
- Google features - Ahrefs is one of the best tools to find Google Features, included Featured Snippets, Knowledge Panels and more. See what features your site triggers in Google as well as which you competitors trigger.
- Traffic stats are always slightly off. I know it's impossible to get perfect stats, but closer to actual stats would be a great feature.
- Internal link opportunities. While Ahrefs has an internal link report, a nice feature would be suggestions for internal links, similar to their Top Pages feature, but for internal links.
- More filters on referring domains report. Our company uses the referring domains report every day. Having more filters would help us determine which links are moving the needle more accurately.
February 28, 2020
Wonderful Product
Ahrefs Site Explorer is used by the SEM department in my company as a means to find organic keywords people used to land on our websites. This allows us to target those keywords in our content, giving us one up on our competition. Ahrefs is also very beneficial when doing link building. We can use their link intersect to see what backlinks our competitors have that we don't and go after them.
- Provides us with backlinks
- Provides us with organic keywords lists
- I wish I could filter out more than one keyword
- When looking at information about domain authority it's not very intuitive
February 25, 2020
Ahrefs makes SEO easier
We use Ahrefs on a daily basis, to keep track of all our rankings, to create product descriptions that are SEO friendly and as a general guide for all our search engine optimization data. It is also very useful to optimize blog articles and to target specific keywords that have traffic volume.
- The UR and DR Index are great to measure how the SEO efforts are playing out on a per page (or product) basis.
- The keywords movement report is very useful as it helps to understand areas that need improvement.
- I wish they included more than just the first 20 keyword rank positions in their basic monthly plan.
February 18, 2020
SEO Backlink Analysis and Competitive Research
Ahrefs Site Explorer is an SEO tool that helps users like me analyze and improve search engine visibility by providing backlink profiles, including referring domains, keywords driving traffic, and the value of that traffic. It bridges the gap between on-page and off-page SEO, connecting the dots between my site's content and the links that have been built to my site.
- Backlink profile
- Organic search reporting
- UI is busy
January 31, 2020
If you are seeking deep website analysis (keyword research, backlinks, audits), use Ahrefs!
Ahrefs Site Explorer is great to dig deep into backlinks for all websites (new and lost), checking anchor texts, referring domains, you can do traffic research, keyword research, competitive research to see how the competition is going. There is also a paid traffic tool too, not one I use often, but you can research paid advertising too.
- Keyword research
- Backlink analysis
- Sharing client projects
- More than one user at the advanced plan
January 30, 2020
A Marketing Team's Best Friend: Ahrefs
In terms of tackling new marketing projects, Ahrefs has been invaluable in saving the marketing department a great deal of time and effort. Ahrefs allows us to focus in on specifics, such as which keywords we can target and which websites we can potentially partner with. The site also focuses on larger-scale issues such as our overall web ranking and how competitive we are in the online marketing sphere.
- It's easy to use for those uninitiated with web rankings.
- It provides powerful, easy to use reporting.
- Better integration with Google Analytics.
- A more comprehensive offering of web traffic stats.
January 18, 2020
Ahrefs: An SEO Tool that Sticks with You
Our department uses Ahrefs Site Explorer for a myriad of things related to SEO, both paid and organic. I specifically use it to determine whether the influencers our company works with have adequate websites that will create positive linking opportunities for our brand. It also helps to evaluate their social channels too!
- Provides Website Traffic for Prospective Partners.
- Link Intersect Tool helps to Find New Niches for Marketing Projects.
- Very Crowded Dashboard.
- The Color Scheme Is Outdated and Could be More User Friendly.
January 06, 2020
The best all-in-one SEO tool for the average business
I use Ahrefs Site Explorer to do research around link building, guest posting, and even just to see how my own website is doing in the world of SEO. Site Explorer shares stats regarding a website's domain rating, which can be useful for determining how to proceed with various SEO tasks. This benchmark metric also helps to inform how effectively you can rank for a given keyword you're trying to optimize for. It also provides valuable data regarding how many backlinks a website has and where they're coming from — which can be useful from a competitor research standpoint.
- Competitor research around backlinks.
- Finding high-authority websites for placing guest posts and backlinks.
- Explain why data is missing when not available.
- Help users understand when backlinks should be considered as spam.
At my agency, we use Ahref in a number of key areas. The first and most obvious area is backlink research. I've used other competitors like Majestic and Moz (oftentimes together), and time and time again the quantitive amount of backlink data and new links picked up was always much better within Ahrefs. We'll use Ahrefs to dig into client and competitor websites to find links, content, and relationship opportunities. We'll use it to a lesser extent on the sales side to identify the current state of our target client website, compared to major competitors. A quick domain comparison report reveals quite a bit of information! Finally, our content creation staff use the content explorer for topics already being shared on social media. We actually dropped a few tools due to all of the features Ahrefs offers.
- Backlink research.
- Content topic/popularity research.
- Site audits.
- Like any "swiss army" sort of solution, there may be individual things other platforms do better.